Lifestyle photography in app marketing is often overlooked and that's a real shame. Using great photography can help give a lot of context on how and where an app is supposed to be used, not to mention the aspirational aspect to it all. For example, a running app would be much more inspiring if it were seen in a joggers hand as opposed to a screenshot on a white background.
Läs mer: How to Photograph and Retouch iPhone Mockups
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